CASE STUDY: HOW AI BOOSTED COLD EMAIL OUTREACH EFFECTIVENESS AND INCREASED RESPONSE RATES BY 55%

Industry: Marketing Services

Client Type: B2B Lead Generation Agency

Solution: Cold Email Outreach Automation by Flowliant

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The Problem

The lead generation agency's cold email campaigns were inconsistent messaging, and lacked personalization. Data was scattered across different tools, and managing and segmenting lists was a slow, manual process.

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The Solution: Flowliant's AI-Driven Cold Outreach Platform

Personalized email content & subject lines

deliverability & best time to send optimization

Targeted outreach campaigns

& list segmentation

Automated follow-ups

with customizable sequences

Performance analytics

& A/B testing

Key Benefits of AI in Cold Email Outreach

1. Time Savings:

AI writes tailored emails & follow-ups automatically, up to 2 hours a day freed per rep.

2. Higher Response Rates:

Personalization & data-driven targeting boosted opens by 32% and responses by 55%

3. Deliverability Optimization:

AI optimizes sends for fewer bounces, and greater inbox placement.

4. Scalability:

With fewer niers, 40% more leads can contacted without sacrificing quality.

Results After 60 Days

"Flowliant transformed our cold email campaigns. The response rates are up, productivity is through the roof, and our team can focus on what matters most—closing deals."

Metric	Before Automation	After Flowliant
Emails Sent per rep	86	120
Responses per rep	0.9	1.4
Open rate	24%	32%
Response rate	1.0%	1.55%

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